Meanwhile, the DC NFT Universe is one of web3’s most engaged platforms with over 450 million social media impressions, over 675,000 accounts, and over 230,000 marketplace transactions. Over 2 million digital collectibles have been minted on with nearly 500,000 marketplace transactions. Together, we’ll accelerate our mission of defining a new category of brand experience that focuses on co-creation, rewarding loyalty and connecting communities,” said Lawin.
“Over the past two years, Candy Digital and Palm NFT Studio have pioneered breakthrough digital experiences and crafted innovative creative tools, connecting fans to some of the world’s most captivating content. Palm NFT Studio Co-Founder and CEO Daniel Heyman will join as President of Candy Digital. Candy Digital CEO Scott Lawin will lead the combined company. In addition, the merger is expected to accelerate Candy Digital’s sustainable growth strategy through the realization of various efficiencies and operating synergies. This is a natural evolution for both companies as they seek to scale their market-leading platforms to further develop and launch bespoke digital collectibles, marketplaces, and loyalty programs that help companies deepen relationships with communities. Operating under the Candy Digital name, the combined company will accelerate the development and implementation of innovative digital experiences for some of the world’s leading brands, including Major League Baseball, NASCAR, WWE, Netflix, Warner Bros Discovery, and more. The merger unites two leading creators of officially licensed digital collectibles enjoyed by millions of fans across sports, entertainment, art and culture. NEW YORK, J(GLOBE NEWSWIRE) - Today, Candy Digital, a next-generation brand engagement platform, announced a merger with leading web3 technology and production company Palm NFT Studio.
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